Yes, we offer retainer agreements for clients who need ongoing services. A retainer is basically a fixed monthly (or quarterly) fee in exchange for a certain scope of ongoing work. We custom-tailor retainers to each client’s needs. Common retainer arrangements include:
- Website Maintenance Retainer: This covers routine updates to the site. For example, each month we might allocate a few hours to update your site content (adding new photos, updating pricing, posting blog entries you send us), keep the software/plugins updated, and monitor security. It ensures your site stays current and healthy without you even having to ask.
- SEO & Marketing Retainer: If you want to continuously improve your search rankings and online reach, we’ll set up a marketing retainer. We could dedicate time each month to SEO tasks (new content creation, backlink outreach, technical SEO tuning) and/or manage PPC ad campaigns. We would provide monthly reports on progress. This is great for businesses that understand that digital marketing is an ongoing effort, not a one-time thing.
- Design/Creative Retainer: Some clients need regular design work – for example, new graphics for promotions, creating flyers or email newsletter designs, etc. You can retain us for a block of design hours each month. We essentially act as your on-call design team.
- Development Retainer: If you anticipate continuous development needs (say your web app will evolve with new features), you can book a certain number of developer hours per month at a consistent rate. This way, you have priority in our schedule to get enhancements done.
- All-in-One Retainer: We can mix and match. For instance, a comprehensive retainer might include hosting/maintenance, some SEO work, and some design work each month, all for one flat rate. We would outline the included services and metrics to track success.
Retainers typically come with a discount compared to one-off rates, since you’re committing to ongoing collaboration. They also ensure our availability – retainer clients get prioritized scheduling. We usually do a 3-month or 6-month agreement to start (with option to extend), because SEO and growth efforts take a bit of time to show results, and it gives us a stable window to work in.
If you’re interested in a retainer, we’d discuss your objectives and propose a retainer package. For example, we might say: $X per month for Y hours of work covering A, B, C tasks. We’d also set KPIs if it’s marketing-oriented (like target keyword improvements, or lead increases).
In short, yes, we love ongoing partnerships via retainers. A lot of our clients who start with a website project transition into a monthly retainer for continuous improvement. It’s like having an in-house web/marketing team, but at a flexible outsourced cost. You can cancel or adjust the retainer with notice if your needs change – we keep it pretty straightforward. Our goal is to provide long-term value, not lock you into something you don’t need. So we’ll only suggest a retainer if we genuinely think it will benefit your business.